November 17, 2015
ATP Tour Player Steve Johnson Launches New Website
New York – ATP Tour player Steve Johnson and Center Court Marketing, an Austin-based digital marketing agency, announced today the launch of a new website that features a responsive design, an innovative e-commerce solution, news section, calendar, sponsor links and social media links.
Center Court Marketing designed the website to provide Steve Johnson with the digital assets needed to better connect with his fans and sponsors via a visually engaging platform. Among various key elements, the website features a responsive design meaning that it will look and perform equally well on any device be it a desktop, tablet or mobile.
Israel Castillo, Vice-President of Center Court marketing said “This project is much more than just a simple website launch. The goal was to provide Steve Johnson with a digital platform and a social media strategy designed to deliver an increased value to potential sponsors and more importantly, connect him with his fans across all platforms.”
Tennis, as most other sports, has fans that are increasingly connecting with their favorite athletes via mobile. Steve Johnson said “It’s exciting to now have such a great looking website that not only makes sense from a business perspective but will also allow me to let my fans, who support me year-round, stay well informed about my schedule, news and ranking.”
The website is now live at www.steviejohnsontennis.com